“The BBQ Mapkin”

Barkley x KC Loves

With BBQ behemoths and smaller pit masters posted up all over the 816, knowing where to get the best 'cue in KC can be surprisingly tricky. So a few saucy individuals at Barkley who've been there, done that, and been back for seconds got together to create a cultural and culinary souvenir that's as iconic as the BBQ it honors. 

Awards:
AAF-KC ADDY — Out of Home & Ambient Media — Silver

Case Study

The Mapkin

The Machine

The BBQ Mapkin traveled across KC in a vintage vending machine retro-fitted to dispense Mapkins with a simple text. 

BTS

Agency: Barkley
ECDs: Katy Hornaday
ACD: Matt Slider
Designer: Kael Little
Machine Builder: Ricky Cato

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